The Warm Winds of Change: Globalisation in Contemporary Samoa

Examining a variety of intriguing issues, this sociological study analyzes the impact global culture has had on the flora and fauna, people, economies, languages, and cultures of the Pacific for many centuries. The survey draws on findings from a 40-year research partnership, illustrating the effects of globalization from the perspective of a typical Samoan village and documenting the country’s shift from baskets to buckets, from religious authority to a questioning democracy, and from in-kind work to a cash economy. Delving into questions such as When do Pacific emigrants stop sending money to their home village? Do villagers stop giving away fish when they get a refrigerator? and How do cell phones change villages? this argument contends that contemporary changes are presenting a more profound challenge to Samoan social institutions and society than at any other time in the past. Comprehensive and accessible, this guide is essential for those interested in the way global forces are shaping change in small Pacific nations.